TGB EventMasterclassin personPastGenerative AI

GenAI in UX: Design delightful AI SaaS

A hands-on masterclass to unpack what makes or breaks AI-powered SaaS experiences (from usability to conversion).

About

Some AI features feel untrustworthy and clunky, while others ✨magical. Find out why. ​In this hands-on workshop, we’ll break down real-world AI-enhanced SaaS flows, dissect what’s working (and what’s not), and get tactical about how to design AI experiences that engages and converts. ​Who is this for? ​B2B & B2B2C builders, product managers, and designers shipping AI into real products ​Folks building SaaS, internal tools, dashboards, CRMs ​What You’ll Take Away - ​Actionable design patterns behind high-trust, high-usability AI products - ​A framework for spotting friction in AI workflows before users disengage - ​Candid peer-based feedback on your own AI feature or flow ​Agenda ​- 6:00 pm | Registration open - ​6:30 pm | Live tear-downs of well-known B2B AI tools - ​7:00 pm | Split into breakouts where you can bring-your-own-AI feature or product for candid, constructive feedback from peers - ​7:15 pm | Sharing & closing - ​7:30 pm | Networking

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